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Editorial Plan for 2010

 

Issue 1, Special Edition – CONVENTA, January 2010

 

CONVENTA – 2010 Catalogue of exhibitors

 

• Trends and outlooks for 2010

• Interviews with key partners in the region

 

IN FOCUS:

• TRENDS ANALYSIS ACCORDING TO EIBTM

• MEGATRENDS IN 2010

 

 

Ads reservation deadline: 18.12.2009

Ads must be received by: 04.01.2010

 

Issue 2, SPRING, March 2010

 

CORPORATE MEETINGS

• Loyalty programs

• Cost management and ROI

• The branding of corporate events and the role of marketing agencies

• The organization of internal/in-house events

 

IN FOCUS:

• ROI

• PRESENTATION OF THE ACADEMY

• CONVENTA AWARDS

• WINTER OLYMPIC GAMES

 

Product presentations:

• Meetings in small boutique hotels

• All-inclusive resorts

• Cruises and meetings

 

Deadline - articles: 20.02.2010

Deadline - advertising: 28.02.2010

 

Issue 3, SUMMER, June 2010

 

INCENTIVE MEETINGS

• Loyalty programs

• Innovations

• The role and meaning of motivational speakers

 

IN FOCUS:

• GREEN MEETINGS

• TRENDS ANALYSIS ACCORDING TO IMEX

• SPORTING EVENTS

• WOM (word of mouth)

 

Product presentations:

• Golf incentives

• Spa incentives

• Alpine centres

 

Deadline - articles: 31.05.2010

Deadline - advertising: 15.06.2009

 

Issue 4, AUTUMN, September 2010

 

ASSOCIATION MEETINGS

• Ambassador programs and role of the

CVBs in obtaining projects

• The role of pharmaceutical industry

• The organization of exhibitions as an important part of corporate meetings

• New great powers on the association markets of India and China

 

IN FOCUS:

• ASSOCIATIONS MARKETING

• SOCIAL NETWORKS AS A PART OF ASSOCIATION MARKETING

 

Product presentations:

• Congress centres and their novelties

• University congress centres

• CVBs in the region

 

Deadline - articles: 31.08.2010

Deadline - advertising: 15.09.2010

 

Issue 5, WINTER, November 2010

 

GOVERNMENTAL MEETINGS

• Innovations vs. protocol at governmental meetings

• Calls for tenders and the special characteristics of EU calls for tenders

• The sponsorship of governmental events

 

IN FOCUS:

• WEB 3.0

• CREATIVE MARKETING STRATEGIES

 

Product presentations:

• National congress centres

• Protocol facilities

• Castles and special venues

 

 

Deadline - articles: 31.10.2010

Deadline - advertising: 15.11.2010

 

Special Edition: MEET IN SEE,  October 2010

 

CONVENTA – Catalogue of providers from SE Europe

 

Deadline - articles: 31.09.2010

Deadline - advertising: 15.10.2010

Printing: 26.10.2010